About Cribio

Built by the industry.
Built for you.

Cribio is the real estate industry's answer to portals that built a business on MLS data and the ads sold against your search. We sit next to the source, we designed for AI from the start, and we are not here to resell you as the product.

History

The birth of a movement.

For over a decade, real estate professionals accepted the emergence of online search sites operated by advertising companies. Many agents believed they had no choice but to spend their money on third-party portals, because nothing else felt like a real option.

In 2014, a group of industry visionaries set out to build something better. Brokerage firms representing 300,000 agents and MLSs with 350,000 subscribers came together to develop and manage a new consumer-facing experience. The collaboration was born, and brokerages and MLSs contributed funding to launch the Broker Public Portal.

Cribio is the next chapter of that movement, and a home search the industry can stand behind.

2010s

The portal era

Ad-funded aggregators take over consumer search. Agents pay to advertise next to their own listings.
2014

A coalition forms

Brokerages representing 300,000 agents and MLSs with 350,000 subscribers begin building an alternative.
2015

Broker Public Portal

The industry-owned, nonprofit home for honest home search is launched.
Today

Cribio

Built for the MLS, built for AI, and designed to keep buyers, sellers, and agents in the same conversation.

Diagram of Cribio connecting agents, buyers, and sellers.

Powered by professionals

The home search the industry should always have built.

Real estate still runs on agents, brokers, and MLS staff who know the block, not just a zip code. They walk the properties, write the contracts, and watch the market from week to week. Cribio is built around them, not in spite of them.

When the people who fuel the industry sit at the center of the product, search gets sharper. Listings stay accurate. Buyers and sellers get connected to the agent who actually represents the home. Collaboration replaces the lead-broker arbitrage of ad-funded portals.

An industry-powered search isn't a feature. It's the whole point.

Data integrity

Real listings. Real freshness.

Most portals are downstream of the industry, waiting on syndicated feeds, patching gaps with scraped data, and quietly surfacing homes that went pending days ago.

Cribio is built with MLSs, not around them.

We work directly with local MLSs to power search and display for consumers, running on the same systems your agent, your broker, and the rest of the industry rely on. That means listings appear faster, status changes reflect reality, and the data you're searching is the same data closing deals right now.

On average, listings update every 2.5 minutes. That pending home that's been haunting you on other sites? It won't make it to Cribio.

Cribio

MLS Source

Cribio You

Live

Aggregator portals

MLS Source

Syndicator

Aggregator

You

Stale

Agents belong in the process

We don't sell your attention. We route it where it belongs.

Other portals

Listing

4 bd · 3 ba · $749k

Paid stranger

Whoever bid for the slot

Cribio

Listing

4 bd · 3 ba · $749k

Actual listing agent

Knows the home, seller, neighborhood

On most portals, the agent next to a listing isn't the listing agent. It's whoever paid the most for that slot. Your inquiry goes to a stranger who doesn't know the home, the seller, or the neighborhood.

On Cribio, the agent is the actual listing agent. The way it should always have worked.

We want buyers, sellers, and their agents talking to each other, not to us. We are not the layer in the middle.

Coast to coast

A national search, one market at a time.

We add coverage one market and one MLS at a time, so the map quietly fills in with more listings, cities, and states each month. The wiring is not exciting to describe. The search experience, on the other hand, should feel like it works for you first.

You can't disrupt the industry from inside the industry. You can just build it right.

Map of the United States showing Cribio MLS coverage by state: live markets, regions expanding next, and planned coverage. — Live now

Expanding

Coming

Built by the industry. Built for you.

The birth of a movement.

Cribio

The home search the industry should always have built.

Real listings. Real freshness.

We don't sell your attention. We route it where it belongs.

A national search, one market at a time.

Built by the industry.
Built for you.

Homes in Kalamazoo MI

Homes in Kalamazoo MI